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One of the coolest blogging “tricks” I’ve ever learned is how to see what people are pinning from your blog.
And the best part? It could be what people are pinning from your blog… or what they are pinning from any other blog! Field research, anyone?
Doing this is super easy and takes absolutely no time at all. Just follow the steps below and you’ll be a Pinterest sleuth in about 30 seconds flat.
How to See What People are Pinning from your Blog
1. Head to Pinterest.com
2. Now type in the following: Pinterest.com/source/urlofblogyouwanttocheck.com
For instance, if I wanted to check what people are pinning from my main blog, ShopGirlDaily.com, I would type in: Pinterest.com/source/shopgirldaily.com
3. Enjoy the fruits of your search. This is what the search screen will look like:
Just like that you have all of the pins that people are pinning directly from your site. This does NOT include repins, however. If you are pinning your own posts – which you should be! – then you will also see yourself mixed in the results. The results provided are in order of the most recent pins and you can scroll all the way back.
One thing I love about this is that you can quickly see what’s seasonally popular. For instance, from about October through December my results page is almost entirely green because people pin my post about Stocking Stuffers for Men Under $10, the image for which is green. Through most of the rest of the year my most popular posts vacillate between a list of the best stores to buy plus size clothing and various wedding posts I have written.
Don’t say I didn’t warn you that checking to see what people are pinning from your site can get a bit addicting. It’s fun to see which posts are really resonating with people!
Why you NEED to see what is being pinned from your blog
The reason it’s important to see what people are pinning from your blog is because these are likely the posts that are doing the best for you. Seeing the results laid out so clearly can help you come up with related content, which you can then use to promote your most popular pins some more. You can also promote your newer related content via the popularly-pinned post as well!
Via Pinterest Analytics you can see your most pinned pins and they give you some great statistics, but I know that some of us are more visual learners so using this trick is the quickest and easiest way to see what information your readers are finding to be the most useful!
Why you should check other blogger’s popular pins
While Pinterest provides good analytics for YOUR site, you aren’t privy to that information for others, so this trick provides you with data you wouldn’t otherwise be able to access.
I think bloggers should be in this together and I don’t buy that we need to compete to be successful. There are a whole lot of people reading the internet and they all have different tastes and preferences. I don’t recommend checking out other blogger’s popular pins to steal their ideas but instead to fuel your own creative process. Again, seeing these pins laid out so clearly will show you just what kind of content people need in their lives and maybe you have a different take on an idea or can add something to the conversation.
Fess up: Now that you know how to see what people are pinning from your blog, are you going to be using this trick regularly? Were you already doing it? Or do you have another way you track what’s being pinned from your blog?
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